During your 2 years of research at Lund College, you will delve into the Doctor of Business Administration (DBA) program, consisting of fifteen modules.
Major Modules (Mandatory)
Module 1: Foundations of Management Leadership. (25h)
Understanding Business Environments
Business Cycle Development
Leadership Styles & Organization Relationships
Module 2: Business Plan Strategy. (25h)
Feasibility Studies
Strategic Planning Management
Business Analysis
Module 3: General Accounting & Finance. (25h)
Financial Cash Budget & General Ledger
DebitCredit & Financial Statements
Managerial Accounting & Finance
Module 4: Marketing Management. (25h)
Marketing Mix Planning
Marketing Budget & Marketing Campaign
Branding Identity Management
Module 5: Operations Management. (25h)
Operations Management
SOPs & Process Improvement
Quality Evaluation Management
Module 6: Business Society Organization Behavior. (25h)
Employee Relationship
Organization Behavior & Personality Styles
Ethics & Social Responsibility
Module 7: Financial Reports & Capital Markets. (25h)
Investment & Capital Market Management
Cost & Corporate Accounting
Profit & Loss Financial Report Analysis
Module 8: Project Management Professional. (25h)
Project Time Management & Materials Planning
Efficiency & Effectiveness Evaluation
Six Sigma & Lean Management
Module 9: HR Management. (25h)
HR Action Planning & Hierarchy
Talent Acquisition and Development
Compensation and Benefits
Module 10: Sales Management. (25h)
Modern Sales Cycle & Forecasting Management
Negotiation & Consumer Behavior
Sales Target & Commissions Policy
Module 11: Digital Marketing Management. (25h)
Social Media Ads and Reporting Tools
Website Planning & Email Marketing
Search Engine Management (SEO & SEM)
Module 12: Supply Chain Management. (25h)
Purchasing & Procurement Management
Vendor & Supplier Management
Equipment & Fleet Management
Module 13: Innovation Entrepreneurship. (25h)
Business Idea Portfolio Management
Value Investing Planning
Analysis fundamentals Development
Module 14: International Economics Management. (25h)
